Rise of Asia Essay Example | Topics and Well Written Essays - 500 words

Rise of Asia - Essay Example Unlike his neighbors, Japan opened its doors fully to mercantilism to all western countries. Countries such as China limited their trade with the western world which would cost them in the future. The Boxer Rebellion in 1899 (small planets communications) and the Opium War in 1840 (Chesneaus) resulted from China's resistance to foreign trade. Frank B. Tipton, author of "The Rise of Asia," mentioned that Japan and China shared the same social constructs and tradition that placed them in cultural crosswords in which they must decide which route the must take. Apparently, they both chose two different routes. (Tipton, pg. 92) Japanese embraced their culture industrial culture with open arms. The industrial movement posed new challenges for the government. These challenges insinuated that the government needed redesign their former policies and cultural traditions. For example, women before were viewed as peasants, artisans, samurais, and merchant women. But for the philosophical needs and recognition, the Japanese females undertook the sociological model of the "Japanese women." (Tipton, pg.130) They worked silk factories and cotton mills.

Social Media Affecting Interpersonal And Intercultural Communication Essay

Social Media Affecting Interpersonal And Intercultural Communication - Essay Example The traditional intercultural communication has come under immense threat of getting obsoleted due to the increasing level of human interaction through the use of social media. In the light of globalization, the present day society is becoming more and more dependent on the internet and the social networking system in their daily communication. The major modes of communication are driven by technology and the internet. These may include the social networking sites like Facebook, Twitter, MySpace, the online chatting and VOIP services like Face Time, Skype etc., the online blogs, micro blogs and different online forums. The social media has influenced the people from different cultures and countries to communicate with each other as well as provide information about themselves on the web through the social networking sites, personal websites and blogs (Hofstede, 2001). The cultural communication system has been reshaped to emerge as a more open and widely integrated system all across the globe. Discussion The invention and development of new technologies in the communication and networking aspects have presented a wide array of choices for communication connecting all the parts of the world through the World Wide Web. Internet connection has gained major importance throughput the world with the connection facilities spreading to even remote parts of the world. ... The social media provides people from all over the world with the opportunity to display their information as well as demonstrate their culture, interests and activities through sites like Pinterest, We Heart It, Facebook, Twitter, LinkedIn and other social media sites. The different social networking sites are made user friendly so that people from varying backgrounds can easily use these media. These sites use computer mediated communication (CMC) system to make it easy for people to communicate and express themselves (Herring, 1996). The users can also create personalized websites to provide information about them and express their ideas and interests. This mode of communication has highly influenced the social lives of people all across the globe and exchange their ideas and information on different areas of discussion. The social media communications have made it simpler for people to exchange text, videos, e-mails, instant messaging as well as communicate through the use of rea l time audio and video chats using Skype, Face Time etc. The social networking sites are internet based service systems that allow people to create public profiles on the web within a system which they can completely control, maintain a connection with other users which may include the acquaintances, friends and family members. The social networking sites also make it possible to view the activities of the connections within the system. The first social networking site was launched in the year 1997 named Sixdegrees.com having all the above mentioned features. After the launch of this social site, the social media experienced a boom with a number of social sites being formed for different

E-logistics Essay Example | Topics and Well Written Essays - 1000 words

E-logistics - Essay Example budge constraint).† Businesses of today in either perspective (business or consumer) markets have realized that in order for them to remain competitive, they need to have an easy access of current information and clear communication. In order for this competitive edge to become stable, steady, and maintained, businesses need to have a support and reverse system that is called the electronic logistics or e-logistics. However, maintaining this system is not easy for this involves billions of dollars, yet they have no other option but to take advantage with the benefits and outweigh the liabilities. Based, on the study of Lambert and Burduroglu (2000), the amount spent for logistics is worth the price because customers’ satisfaction will increase the value added services of companies and they are also rewarded by their customers with a large increase in the volume of demand. The main purpose of this paper is to give an overview of e-logistics, identify its emergence, and di stinguish. Overview of e-logistics According to Sarkis, et al. (2004), â€Å"Organization realizes that a strong supporting logistics or electronic logistics (e-logistics) function is an important organizational offering from both the commercial and the consumer perspective.† A typical supply chain usually involved materials and information that includes operational logistics such as inbound and outbound logistics. In the study of Auramo, et al. (2002, p.528), it is stated that information, supply network and material flows are necessary in order to have a successful implementation of e-logistics. â€Å"The role of logistics in e-commerce has garnered the lion’s share of the focus on the success or failure of Internet-based companies† (Sarkis, et al., 2002, p.35). It is not enough for a business to have an online delivery information portal because what customers want is to have the products or services be delivered in an efficient, timely, and accurate manner. The overview of logistics has something to do with the marketing effort of the business in order to come up with a sound and pleasant decisions and activities (Bowersox, Mentzer, & Speh 1995). Emergence of e-logistics Advancement in information technology and communication are among the important factors that made e-commerce and e-logistics more successful for these are the carriers used in the delivery of information. The increasing number of companies that are now using these advance technologies had made a growth in e-commerce, and as a result, operating costs had also increased. This scenario is brought by globalization and the growing array of logistic options, and in order for companies to remain competitive, they have to focus on the development of physical material flow or physical logistics while continuously amending customer service (Thomas & Griffin, 1996). The traditional logistic functions that involved the activities of transporting, transshipment, and storage are par t of the physical logistic activities which has been changed since the adoption of e-logistics (Alt & Zbornik, 2002, p.723). Improving physical logistics has become complicated and consequently formed a new logistics system called e-logistics. The emergence of e-logistics had changed the virtual image of transporting, transshipment, and storage of information and materials, and it also managed to meet end-users expectations from manufacturers. For example, the emergence had helped Pfizer Pharmaceutical Corporation in the distribution of their medical products or medicines in the global

People are more knowledgeable today and therefore have more Essay

People are more knowledgeable today and therefore have more opportunities and choices than they had in the past, do you agree - Essay Example Due to change people now have more opportunities and choices than they had in the past. In society knowledge is produced and disseminated; knowledge has caused change in society making a development in various institutions in society, a good example is the development of medicine, there has been a shift from traditional cure to scientific discovery of medicine to cure various illnesses, there has been increased knowledge in that people can now self diagnosis, improvement in over the years, in the example given the example on a patient who is ill in the year 2000 BC the medicine will come from a certain tree or root, in the year 1000 AD the patient would be asked to recite a certain prayer, in the year 1850 AD the patient would be advised to drink a certain potion and lately in the world we are in today the patient will be asked to take a certain pill. Therefore in the world we are today we can say we are in a better position than we were in the past. Still in the medicine part, today we are in a position to choose from various medicines to cure certain illnesses, there is also the development of health institutions which is now improved to offer better health care and the training of doctors has led to development of educational institutions to train the doctors. All these have led to creation of more and complex institutions which have led to creation of more opportunities and choices. Religious knowledge is defined as knowledge based on beliefs, over the years this knowledge has been passed on to many people in the world, these is made possible by the development of science, the bible is now published and available to all unlike in the past, the improvement of modes of communication especially the mass media has made it easier for the dissemination of these knowledge. There are now many churches and denominations and people have now many choices, the improvement of this institution over the years. The emergence of religious leaders and increased belief in religion has led to change in society leading to a better society despite critics by Karl Marx that religion was an institution that legitimized capitalism and that religion led to a state of false consciousness. An improvement in environmental conservation knowledge has led to development of environmental conservation movements and institutions to improve on environmental degradation. In the past environmental degradation was not accounted for but in the present times there has been increased efforts to improve and conserve the environment, pollution has increased over the years due to improvement in science on sources of energy especially fossil fuels, in the present there is increased knowledge on environmental degradation and people are now looking for alternative sources of energy that are less pollutants. The sensitization of the deterioration of the ozone layer by the media has led to more conservative measures. The source of this knowledge is the development of science and technology, people in the present are have more knowledge than in the past, and these improvement has led to a better society that has more opportunities and choices. An example is the improvement o

The Role of the Individual in the Legal Process Essay

The Role of the Individual in the Legal Process - Essay Example One weakness of jury trial is that decisions of a jury may be influenced by facts that not in issue and irrelevant to the trial. Sadly, personal issues, prejudices, and emotions play a role in deciding critical matters such as the right to liberty of murder suspects. Juror 7 best demonstrates this. He votes depending on how the result will affect the baseball game he has bought a ticket to. He is impatient, wants the trial to end quickly and doesn’t care whether the defendant is found guilty or not. He starts by guilty then changes to not guilty to quickly bring the trial to a conclusion. Jurors 3 and 5 are used to show prejudice. Juror 5 is accused by Juror 3 of voting out of sympathy for the suspect having grown up in a slum like him. In addition, Juror 3 is used to demonstrate how emotions influence jury decisions. He simply wants someone to be punished and opts for the boy to be found guilty and punished. He just says that the boy has got to burn and is slipping through th eir fingers. No profound analysis of evidence presented. Finally, Juror 10 demonstrates the role of prejudice. He simply believes that people raised in slums like the suspect have a propensity to commit crimes and on that basis, would have found the suspect guilty. In some juries, members do not have opinions of their own and only vote according to the reasoning of their friends. For example, Jurors 4, 10, and 12 alter votes according to Juror 8’s logic that the old woman would not have had her glasses on in bed and did not have sufficient time to wear them in order to see the suspect clearly. Some opinions are skewed as they bear no relationship with the facts in issue. It is revealed that juror three remained as the only juror with a guilty verdict due to a bad relationship with his son and nothing to do with the evidence in consideration. Apart from the weaknesses of a jury discussed above, a jury is capable of delivering a

Russian Cultural Differences in Business Essay Example for Free

Russian Cultural Differences in Business Essay First of all, considering that Russian is my native language, I will warn that it is extremely hard for an American to learn Russian. Grammar is difficult, and we use the Cyrillic alphabet. But this will not be a big problem because every person with higher education in Russia speaks English fluently; we start learning English from 2-3 grades at school. Secondarily, names. Referring to one another by the first name is acceptable only between truly close friends, when meeting with someone-simply state your last name. Typically, Russians use three names: the first name, the last name, middle name is fathers first name, known as a patronymic. Here is an example, I will use my name: Elvira Viktorovna Stasescu. When you become well familiar with an individual, you may be asked to call him or her by the first and patronymic names. One more thing to remember, this made me confused when I came to USA, the date format. Here is the order of the date-06/04/2012; this is today’s date, which is April 4th 2012. Physical contact among Russians is uncommon, especially if you see the person for the first time. Although some gestures may be used, be cautious to control your own. The American OK (thumb and index finger) and ‘V’ signs are offensive gesticulations in Russia. Smacking the open hand over a fist can also be a bad-mannered gesture. Standing with your hands in your pockets may be considered impolite. The thumbs-up signal is positive as it indicates agreement. Eye contact should be recurrent, nearly to the point of staring, it expresses honesty and helps form trust. Speak in a tranquil, modest, tone of voice at all times. Speaking or laughing at the top of your voice in public is discouraged. Russians enjoy giving and receiving gifts. Gifts are normal for social events, especially as â€Å"thank-you†. If you invited to a Russian colleague house, bring a gift such as chocolates, cakes, good wine, and flowers for every woman in the house. And if you are about to buy some flowers for Russian women, bring the odd number, even number of flowers is used only for funerals, same with yellow flowers. Russian business culture has a deeply rooted hierarchy, although the state no longer dominates business as much as it used to. Managers have authority over their juniors and are eventually accountable for the concluding decision. Although you may give your presentation in English, it is important that any material and documents be printed in Russian. Praising and rewarding anyone in public are noticed only with mistrust. It will take a long time for conclusions to be made in Russia, we are particularly suspicious. The handshake is common. The Russian version is a strong hold with a number of quick shakes between two men. If you about to shake hands with a woman, wait until she extends her hand first. Take off your gloves before the handshake. Whistling in a home or other indoor spaces is unacceptable, and it is even referred as a superstition that it will cause a serious monetary damage. Russians feel very much susceptible by uncertain circumstances; it will take a long time to win their trust. Negotiations should be extremely detailed, well prepared and with brief explanations. Russians have a preference to have perspective and background material. Russians appear remarkably formal and distant. Although, formality is considered as a sign of respect. Russia is collectivist country; people belong to groups that take care of them in exchange for reliability. We use more often word â€Å"We† instead of â€Å"I†. Another example, if you are telling a story about you and your colleagues, you will name your colleagues names first and your name at the end. The international manager reconciles cultural dilemmas – the quote by Fons Trompenaars means that in order to succeed on international market, we must know the cultural values and assumptions differences between the countries we conduct our business.

The Marketing Communication Plan Marketing Essay

The Marketing Communication Plan Marketing Essay With the background information I have been given in this assignment, I have created a key objective for the health and fitness centre where I will gather a report that reviews and analyses the marketing communications activities also outlines recommendations for future communications activities. My aim at first place is to increase the number of members, I will also propose to use more personal selling to develop new accounts, this will increase the amount of trials and encourage other members to join a fitness club and be made aware of other promotions. Like many fitness clubs devote themselves to schedule a marketing plan, research shows that promoting for health club is managed by using telephone (telemarketing) Radio (radio advertising) Biz (business membership programs) Mail (direct mail and email marketing), TV (cable advertising) News (newspaper advertising), etc (Source: fitness360). These tools have been tested and proven that promotion is custom designed in particular relation with demographics region, time of the season, current members, male-female ratio and other information gathered from clubs profile before starting of the promotion. When analyzing them all together by designing multiple exposures marketing programs to achieve the campaign, Ill suggest to employ a pull up strategy, with most prospects aged between 10- 25 mostly targeting primary school, and college to offer them services that encourage students. This group has most free leisure time and most disposable income to spend on visiting a fitness club ever si nce most schools and colleges do not have the health and fitness service in their premises. This will also reinforce current members beliefs and help create loyalty which could aspire them to use a fitness club at some point in the future. Ill also suggest targeting the affordable sector of the market with a competitive pricing, including off-peak membership and low joining fees. Ill make the use of the PEST analysis to analyse external impacts on the health and fitness club that requires examining political, economic, social and technological environments. Political In the UK and worldwide government policy has potential influence to the market, specific initiatives could benefit the industry but theres also a broader push on the part of the government to try and promote healthy eating and exercise, possibly resulting in more people seeking gym membership. Early this year the government encouraged people to get fit ahead of the Olympic to come. Economic The economic factors such as utilities prices and wage rates will affect numerous aspects of any fitness club in the UK, the fitness costs will rise and members may need to prioritise their spending as cuts are made on their disposable income, especially in the prospect group. Not a lot of people are willing to spend much in the fitness club when they could on their own practice physical exercise at home, however price will be reviewed in order to well compete in the market and encourage subscribers to join a fitness club. Social Lifestyle factors such as growth in convenience foods and home entertainment have resulted in more muddy lifestyles; consumption levels of alcohol are rising which will effect gym participation and subscription. In todays celebrity cultures theres lots of pressure to looking better in the social life and have better appearance; this has influenced the levels of people who want to improve themselves such as some men that are influence to build six pact bodies to attract more females and such are also the desire of some women encourage their men not to be obese. Technological Its important that the health and fitness club have up to date machines to compete with others and satisfy the needs of the members. However I will also use technology to target the public in an effective way, text messages with special offers and online free trial vouchers and also create a page on the socials network.(source: 2.warwick) Task2. Marketing communications mix The first element of my strategy is the vision for health and fitness club, which is to ensure the quality of the fitness club, in which the communities get its service, where my goal is to maximize earnings. My mission is to create a winning strategy that is unique. Every fitness and health club plans is designed base on the personal exercise and nutrition history, past and presents events. In order to accomplish the marketing communications mix I will outline my strategy in more details and then bring forth my marketing communication mix to emphasis more on my ambition. The strategy section will be divided into discussions around objectives, message, and media. Objectives: The strategic objective will aim to provide the fitness club consumers, access to sport and exercise opportunities to the top range facilities by adopting a healthy lifestyle. A physical activity and exercise will be integrated into the curriculum wherever possible, The fitness club will work with its local partners in education and people to share information, knowledge, skills and expertise, for example with schools, Higher Education and local employers through the arrangement of work placements for students and will share good practice at national competitive sporting events. The fitness will give services to support pupils progressing from school to college a unique opportunity to consolidate good experiences or to re-engage those who have had a less positive experience. Allowing students to actively engage in recreation and extracurricular activities, including sport, when activities are discovered and adult habits are formed they will still be on the go to be familiar with the fitness centre, with a given benefit to ensure that all students have access to develop healthy and physically active. With the local customers of the fitness club, promotion will be given, such as free weekly passes to the members, allowing them to bring friends and close relatives, which could attract some new subscriber, with a discount packages to the current member that manage to bring friends, promote a fitness fair, by having an open house for the public to give free passes. Set up drop-boxes in a few public places advertising a chance to win a free 3 months membership, this will allow people to obtain contact names and numbers. Give people a call and put forward them a free 7-day pass, and have a drawing for the grand prize. Message: My message should sound making bold statements to draw the attention of people in belief of my commercial messages: organizing a public speaking and fitness group will means getting people together to motivate each other by allowing people to be aware of what we are attend to do and reminding them of our existence. However getting out and spreading words concerning the fitness club, is one way to promote fitness and organizing a fitness group is to explain in more details the importance of physical activity, therefore public speaking may be one way to get the word out to the public and sedentary friends and co-workers. To achieve this, Ill suggest the use of current staff and get them trained and have sufficient knowledge to encouraging people to subscribe, by telling their own experiences regarding the good effect since they joined the fitness club and how you got to be physically fit, they should also mention how fitness has changed their lives. Go over the benefits of phy sical fitness such as weight loss, improved self-esteem, and renewed energy. All of these could be done by demonstrating the good facilities that are there to encourage people, by joining the health centre, and why choosing to join us whiles other health centres are still there? In so doing, people will understand my overall message, where the key point is to promote exercise, consistency and offer support and encouragement, and then for sure people might now develop the need to join the health and fitness centre.( source: sales-and-marketing-for-you) Media: when hoping to bring a new product or in my case to promote a new service that will be ruining in fitness club, you need to carefully consider possible ways to promote your product. Being excited about the new services is fine but having to get the public excited about it will be the most important aspect, if the aims are to make money. However, using different mediums such as Radio, Bus, TV, public speaking, and social network are welcome (source: ehow). The key point illustrating on marketing communication mix is to create strategies and tactics goals around each stages of the sales process. As the growth of customer improve from side to side of the stages from unaware to aware, interested, evaluation and purchase, the message and communication tools, uses on every single stage needs to link into where the customers are in the journey and what sort of information will help them progress to the next stage. Specifically focusing on internet and face to face marketing in order to increase brand awareness. The adverts will show the benefits of healthy lifestyles, giving the consumer the idea about getting in shape. However: Population trends by socio economic group are an important influence on ability and prosperity to spend on fitness club membership. Consumers from the socio economic groups are the most likely to use health and fitness clubs regularly, most are light TV viewers so this medium is not an effective target, Radio is like ly to be more effective. (Source: sales-and-marketing-for-you).The use of social media has exploded in recent years as a way to raise awareness and generate free traffic. This is a very broad term which includes sites and services such as Twitter, Facebook, MySpace, YouTube, and many others. The main advantages of tapping into the power of social media are that it is free and that your message has the potential to go viral and reach a huge amount of people without additional effort. The negative effect in social media is how to avoid being considered a spammer. The key to successfully promote services in social media is to provide content that is worth enough, that people really want to follow and take your advice when you recommend services that they are looking the most to get, for instance a page address will be create and give some brief explanation of what we do, who we are and what are the benefits of joining us, there shall be a drop up mail for people to leave note and comme nts, consistency survey will be on the site for people to tell us what they think, where improvement could be done to still attract subscribers.( source: clickbank) Task3. Marketing communication plan The section shields the strategic day to day aspects of setting up my plan into action, where the use of my judgment and discretion on deciding how to schedule and plan activities, calculating costs and measuring progress will be outlined. The cost of the marketing will certainly play a big part in what I am intend to do. Bad sales and marketing is as a general announcement focused on no one in particular. In order to maximize a huge return profit, it is always good to approach the marketing plan with consideration and not devote a lot of money on a single marketing channel or campaign. I will instead try to shape up a range of successful publicity approaches over a time, I will also outline its cost, and how much money will I have to spend on advertising campaign? How long and how much each communication method will be balanced against the marketing communication budget. I will at first place, be concerned about the break-even point before developing any sales and marketing program, including advertising cost. I will also find out how much is each new customer and exiting customer worth to the fitness club? When observing the lifetime value of the health and fitness club subscriber, I will use approximation such as fi guring out, how long each customer stays with the fitness club, where the contract will be given for 1-3 years for the new subscribers. Once I know the number and frequency of sales I derived from the average customer, I can then use profit margin to estimate how much each customer worths to the fitness club and how many customers is needed to obtain the specific marketing campaign, in order to consider it as a success: However, focusing on 4 different medium as a starter, to promote my new services, I found that the cost for ITV 1 channel per day in Yorkshire is of  £411, the cost of Local Radio Station is of  £40 per week with 8 short spot adverts of 15 seconds per day and the cost of transport advertising is of  £159 per week ( Source: Blackboard). My message needs to reach customers, therefore the out home advertising buses will be these that are seen on high street shops and go to different places of the city, where middle and junior management of the social class are liv ing. Based on my research, I will therefore recommend 4 weeks of advertising on radio which worths  £160 a whole month , 4 week buses advertising with the cost of  £636 the month and 4 Sundays advertising on ITV 1 as most weekends, especially on Sunday people stay home and get prepare for the coming week, where they will be target on the daytime services of 11am to be aware of the services from the fitness club at the cost of  £1644, the total average budget for the advertising will be estimated at the price of  £2440 for a whole month . Personal selling: This is the most frighten as well as the most costly methods in the marketing communication process. Nevertheless, as small business we are, it also can be the most rewarding aspects of my marketing process. Just as with usual marketing, good selling practice begins and ends with the customer. My whole objective is to remind the local area about the existence of the club, inform them about the new services that will be taking place in the health centre: However, due to the huge volumes of fitness club, Well differentiate ourselves from other fitness and health centre, by determining their needs and create the best solution for customers and then persuade them to subscribe with us. Report Executive Account Statement To: Brand Spanking Agency 29/10/2012 I Daniel Kevin AMATCHA, I am please to submit my report describing on how I intend to promote the fitness and health club. The purpose of this report was to gather sufficient information to render professional opinion about advertising your health and fitness club. This assessment includes research and figures concerning the cost of the whole month budget when using the mass media to promote the fitness club: however. I have also included the PEST analysis, which is an effective way to analyse external impacts on the health and fitness club, and planned the strategic action that will be of good use for the marketing communications mix as I separated into discussions around objectives, message, and media. I have also introduced a marketing communication plan on how to work side with the marketing mix, which I have designed along with its schedule and plan activities including the cost of the advertising. You may also find underneath of my report the weekly statement budget and the chosen mediums to promote your health and fitness club for a month period. Statement of weekly budget: Weeks week 1 week 2 week 3 week 4 Total Communications Tools Radio  £40.00  £40.00  £40.00  £40.00  £160.00 ITV 1  £411.00  £411.00  £411.00  £411.00  £1,644.00 Bus  £159.00  £159.00  £159.00  £159.00  £636.00 Other costs Total  £610.00  £610.00  £610.00  £610.00  £2,440.00 If you should have any question please contact me on: [emailprotected] ID Num: 33287677 Sincerely Daniel Kevin AMATCHA Account Executive Bibliographies: Source: fitness360//>>campaign types//>> services/>> sales and promotions//>> © 2012 fitness marketing systems //>> http://www.fitness360online.com/fitness-marketing-services/on-site-membership-promotions viewed on the 24/10/12 Source: 2.warwick//>>fitnessfirst//>>pdf//>>context analysis and promotional//>>http://www2.warwick.ac.uk/alumni/services/eportfolios/bsqjfb/fitnessfirst.pdf viewed on the 17/10/12 Source: sales-and-marketing-for-you//>>marketing communication plan//>>Copyright  © 2012//>>http://www.sales-and-marketing-for-you.com/marketing-communication-plan.html viewed on the 17/10/12 Source: ehow//>>ways-promote-new-product//>>http://img.ehowcdn.com/author-avatar/studio-image/ver1.0/Content/images/store/0/5/10f337f6-807a-4881-a57c-27efbd75408f.Small.jpg by Larry Amon//>>http://www.ehow.com/way_5162681_ways-promote-new-product.html viewed on the 17/10/12 Larry Amon Larry Amon has been working in the computer field for more than 10 years and has experience writing scripts, instructional articles and political commentary. He has been published online, as well as in NRB Magazine and Delmarva Youth Family. He started a nonprofit media organization in 2000. Source clickbank//>>common ways to promote products//>>http://www.clickbank.com/help/affiliate-help/affiliate-guides/common-ways-to-promote-products/ Source: Blackboard//>>x-stream.leedsmet.ac.uk//>>http://x-stream.leedsmet.ac.uk/webapps/portal/frameset.jsp?tab_tab_group_id=_2_1url=%2Fwebapps%2Fblackboard%2Fexecute%2Flauncher%3Ftype%3DCourse%26id%3D_33250_1%26url%3D Viewed on the22/10/12 Source: myadbase//>> guide//>>advertising radio station//>>http://myadbase.com/guide_final.php?page=advertising_radio_station viewed on the 20/10/12 Source: ukbusiness//>> UK Business forums//>> Business forums//>> General business forum//>>http://www.ukbusinessforums.co.uk/forums/showthread.php?t=49219 viewed on the 26/10/12 Source: outdooradvertisingltd//>>Bus stop advertising//>> http://www.outdooradvertisingltd.co.uk/pages/bus-stop-advertising.php viewed on the 26/10/12 Source: sunriseradio//>> advertising//>> http://www.sunriseradio.fm/innerpage.php?rank=2 viewed on the 24/10/12